
Apple's $1,399 iPhone 18 Pro Bets on Sticker Shock
$1,399 would turn iPhone 18 Pro pricing into Apple's margin test as chip and memory costs surge.
Jul 31, 20261 min read0 reactions0 comments
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$1,399 would turn iPhone 18 Pro pricing into Apple's margin test as chip and memory costs surge.

Amazon drops the Samsung Galaxy S26 Ultra to $1,000, disrupting premium smartphone pricing and challenging Samsung’s pricing control.