#fullframe

TTArtisan’s $89 full-frame 50mm f/1.8 Neo brings autofocus but strips out aperture and focus rings.

Thypoch disrupts premium lens pricing with a $649 f/2.8 full-frame zoom, offering pro-level speed and quality at a fraction of the cost.

Canon debuts its first full-frame RF power zoom lens, transforming video shooting with smooth, motorized zoom for creators and hybrid shooters.