#fox

Fox is paying $22 billion for Roku’s TV gatekeeper role, buying reach, ad data and app discovery across 100 million households.

Fox's $22B Roku bid could make it TV's No. 3 player. The real fight is whether Roku can stay neutral under Fox.

Fox’s $22B Roku bid is about owning the TV starting point: Roku OS, 100M households, ad data and FAST streaming scale.